This is the primary site map. Each path introduces a theme, orders the available guides and makes the next insights visible.
01 Explore the knowledge base
From diagnosis to 90-day plan: verifiable ways to use AI without delegating decisions to it.
This path puts research, diagnosis, positioning, channels, KPIs and operational plan in order. Each guide assigns AI a specific task and leaves decisions to people that require context, responsibility and judgment.
Positioning, rubrics, formats and measurement to transform Instagram into a coherent system.
The path starts from the objectives and signals already present in the profile, not from a list of ideas. Connect listening, editorial pillars, formats, Stories, Reels and measurement into a system that the team can sustain over time.
AI strategies to make expertise, opinions and experience recognizable on LinkedIn.
This path transforms experience, lessons, cases and opinions into a recognizable editorial presence. AI helps organize sources and formats, but the point of view remains anchored to the person's work and skills.
Prompts, flows, controls and reuse of sources to produce more solid, not more uniform, content.
Here the prompt is not a magic formula but a process component. The path explains how to organize sources, roles, reviews, quality criteria and automations to produce more solid content without multiplying useless output.
Architecture, extractable answers, sources and data structured to be found, understood and cited.
This path combines technical foundations, information architecture and editorial quality. The goal is not to chase GEO shortcuts, but to create pages that are easily discoverable, understandable, verifiable and citable by AI engines and assistants.
News on AI, platforms and advertising read beyond launch: costs, consequences and decisions for real work.
This path starts from the signs that technology and marketing are changing at an international level. Giorgia checks sources and prices, separates the announcement from the impact and translates every news into practical consequences for companies, professionals and people.